On® Logo Re-Brand
Class: Graphic Design Studio I: Idea Visualization
On® Logo Re-Brand
Class: Graphic Design Studio I: Idea Visualization
Overview
Overview
Overview
This project focused on redesigning the On Running logo to potentially better reflect the brand’s modern, performance-driven identity. The new design emphasizes movement and energy while maintaining a clean and versatile aesthetic that aligns with the brand’s innovative and creative approach to running gear.
This project focused on redesigning the On Running logo to potentially better reflect the brand’s modern, performance-driven identity. The new design emphasizes movement and energy while maintaining a clean and versatile aesthetic that aligns with the brand’s innovative and creative approach to running gear.
Approach
Approach
Approach
My approach to this project was to emphasize simplicity and motion, aligning with the brand’s performance and innovation. I focused on creating a design that uses clean lines and dynamic forms to convey speed and fluidity while maintaining a timeless and adaptable aesthetic. This allowed the logo to stand out across various mediums and appeal to a global audience.
My approach to this project was to emphasize simplicity and motion, aligning with the brand’s performance and innovation. I focused on creating a design that uses clean lines and dynamic forms to convey speed and fluidity while maintaining a timeless and adaptable aesthetic. This allowed the logo to stand out across various mediums and appeal to a global audience.
